Sponsorship

Put your name on a migration.

Wingbeat is a free game where people fly real bird migrations through a changing climate. Sponsors back the routes. All of the profit buys land to rewild.

Talk to usPlay it first

A route for a year. An acre at the end of it.

One sponsor per migration. Your fee goes into a ring-fenced fund and is released to buy land as players hit mile milestones, so the more people play, the sooner your ground is bought.

Robin · Start here

Scandinavia to Britain

A night crossing of the North Sea through storms, a wind farm and a lit coastline.

Open · suits optics and outdoor brands
Swallow · Agile

Britain to South Africa

Six thousand miles, hunting insects on the wing, with the Sahara in the middle.

Open · suits garden, home and family brands
Canada goose · Harder

Northern Quebec to Chesapeake Bay

Formation flying over drained prairie, wildfire smoke and a city at night.

Open · suits North American brands
Osprey · Soaring

Rutland Water to West Africa

Thermal to thermal across Spain and the Sahara, diving for fish at either end.

Open · suits optics, water and angling brands
Bar-tailed godwit · Endurance

Alaska to Tasmania

The longest non-stop flight ever recorded: 8,425 miles, eleven days, no food.

Open · suits travel and camera brands

What you get.

01

Your name in the game

On the route card, the stage banners and the landing screen, every time someone flies your migration.

02

Your name on the land

A public ledger showing what your fee bought, with photographs as the ground recovers. Real acres, not an offset certificate.

03

The launch audience

BirdForum’s 205,000 members, the members’ league, the newsletter, and coverage across our birding and photography titles.

04

Numbers you can check

Flights, players, time played and miles flown on your route, live, from the same counter everyone can see.

Ways in.

Proposed founding prices, fixed for the year.

Stage sponsor

£2,500
one stage, one year
  • Your name on one stage of one route
  • Listed on the land ledger
  • Good for local and specialist brands

Route sponsor

£10,000
one migration, one year, exclusive
  • Name on the route card, banners and landing screen
  • Launch thread, newsletter and editorial coverage
  • Roughly an acre of English farmland in your name

Founding partner

£25,000
a year, one partner only
  • Across every route and every new bird
  • Named on the first site we buy
  • A day on the land with your team each year

Wingbeat is a working prototype and the charity that will hold the land is being set up. Prices are proposals for founding sponsors and will be confirmed in writing. Land value based on published 2025/26 averages for English farmland of roughly £9,000 to £11,000 an acre.